SMB Stack Brief

Scheduling · Alternatives

What are the best Calendly alternatives for a small business?

Direct answer

The strongest Calendly alternatives are cal.com (open-source and self-hostable, free for individuals), Square Appointments and Setmore (both add native payments Calendly lacks), and Acuity (richer intake forms and class booking). Pick cal.com to avoid per-seat SaaS pricing, Square/Setmore if you take payment at the appointment, and Acuity for detailed intake.

Updated August 2026 · Reviewed by the SMB Stack Brief desk

Calendly alternatives, verified public pricing, Aug 2026
ToolFree tierEntry paidWhy pick it over Calendly
cal.comYes (open source)Teams $12/user/mo (annual)Self-host, open source, no lock-in
Square AppointmentsYes (solo)Plus/Premium (see site)Native payments & deposits
SetmoreYes (4 users)$5/user/mo (annual)Cheapest multi-staff + payments
Acuity SchedulingNoPaid (see site)Intake forms, packages, classes

cal.com, the open-source pick

cal.com is the most direct like-for-like: link-based meeting scheduling, but open source and self-hostable, with a free individual plan. Paid tiers are Teams $12/user/month and Organizations $28/user/month (annual). It is the answer if you dislike per-seat SaaS pricing or need to keep booking data on your own infrastructure.

Square Appointments & Setmore, the payments pick

Calendly treats payment as an integration. Square Appointments (free for a solo pro) and Setmore (free up to 4 users, $5/user/month Pro) both process cards and hold deposits natively, the deciding factor for salons, clinics and coaches who charge at the appointment.

Acuity, the intake pick

Acuity Scheduling (owned by Squarespace) is the choice when your booking flow needs long intake forms, appointment packages, or class/group scheduling. It has no free tier; check its site for current tier pricing.

NoShowLine, the no-show specialist pick

If you are leaving Calendly specifically because no-shows are the problem, not because you dislike Calendly's booking flow itself, NoShowLine ($149/mo) is worth a direct look: it focuses on confirmations and deposit holds for clinics rather than general meeting booking. It is one narrow option, not a full Calendly replacement, so judge it against your no-show cost specifically, not against the feature lists above.

Primary sources

Frequently asked questions

What is the best free alternative to Calendly?
cal.com is the closest free, open-source alternative for meeting scheduling and can be self-hosted; Setmore (free up to 4 users) and Square Appointments (free for a solo pro) are stronger if you need staff calendars or payments. Google/Microsoft's built-in booking pages are free if you already pay for Workspace or Microsoft 365.
Is cal.com really free?
cal.com has a genuinely free individual plan and is open source, so you can self-host it at no license cost. Paid Teams ($12/user/mo) and Organizations ($28/user/mo) tiers add team routing and admin controls, verified from cal.com's pricing page August 2026.
Why switch away from Calendly?
The three common reasons: you want native payments/deposits (Square, Setmore), you want to self-host or avoid per-seat SaaS pricing (cal.com), or your real goal is no-show reduction rather than meeting booking, which is a different tool category.